In an era of mass-communication, Port Elizabeth boasts a vast array of newspapers. Publications include The Herald, the Weekend Post, The Algoa Sun, the PE Express, and Die Burger. Businesses and individuals rely on these newspapers to keep them informed as well as to market their brands, products or services to the public.
Of its local newspapers, The Herald is probably one of the most well-known. With a readership of approximately 194000, it can safely be considered a major player in Port Elizabeth’s newspaper-community. The focus of this English newspaper is mostly local, but it includes a large amount of national and international news, as well as weekly supplements.
The Herald’s sister-paper is the Weekend Post. As its title suggests, this newspaper is distributed over weekends only. In fact, many consider the Weekend Post to be the Eastern Cape’s main weekend-newspaper, and with a readership of approximately 154000, who are we to argue? Both the Weekend Post and The Herald are AVUSA-newspapers.
The Algoa Sun is another newspaper which is distributed weekly. It is circulated freely on Thursdays in Port Elizabeth and Uitenhage. It focuses mainly on local news and property, local societies and local events. On Wednesdays, another free community newspaper, the bilingual PE Express, is available in the Port Elizabeth area. Similar to the Algoa Sun, its content is mainly local.
Local is also ‘lekker’ in the case of Port Elizabeth’s Afrikaans publications. The Eastern Cape edition of Die Burger is one of the most popular newspaper in Port Elizabeth.
All of these newspapers offer businesses and individuals opportunities to remain informed: in Afrikaans or English, about local or national news. They also form the backbone of marketing in Port Elizabeth, and some consider local newspapers to be an indispensable way of marketing their businesses, societies or events.
Whatever the reason, it is clear that newspapers in Port Elizabeth fulfill vital roles for the communities who market in them and read them.
Related External Links
- The Herald
The home page of our local newspaper, ‘The Herald’.
- The Weekend Post
The home page of our local weekend newspaper, ‘The Weekend Post’.
- Die Burger
The home page of our local Afrikaans newspaper, ‘Die burger’.

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